What are the I.T.A. - International Taste Awards?
L'International Taste Awards is the first international contest, held in Italy, that is open to all quality food and drink products.
Inspired by true passion and a focus on the food and wine world, it has set itself the ambitious task of selecting, supporting and promoting the work of the best manufacturers, artisan producers and crop and livestock farmers from across the world.
The International Taste Awards The International Taste Awards offer a unique opportunity to compare your products with those of your most celebrated, famous and respected competitors. It involves unparalleled professional, technical and impartial evaluation, thanks to the quality of the competition Jury. For the first time in the world, and unlike other international competitions, the Jury is made up of Italy's leading Food and Drink tasters, with participation by numerous professionals from the catering industry and the wider food and beverage world or gourmet enthusiasts.
Medals are awarded to those who exceed the expectations of our Judges. This recognition will enable them to gain the trust of consumers and enthusiasts, on both a local and international level, stimulating business growth and commercial success, thanks to the independence and professionalism of this prestigious award.
All products in the contest are subject to a rigorous evaluation procedure, which takes place over a period of approximately 60 days between January and February, except seasonal fruit and vegetable products. During this time, each product will be carefully blind tasted and evaluated solely on its merits by a panel of between four and twelve Judges, selected from among the best food and drink tasters, sommeliers, chefs, pastry chefs, barmen, food and wine journalists and gourmet enthusiasts, and chosen for their professionalism and skill.
What are we looking for?
We want to shine a light on the good, the excellent and the best, in absolute terms, from among the immense, diverse world of food and beverages, Regardless of company size or reputation, each product will be judged on its fundamental qualities (appearance, smell, taste), lack of defects and its balance, the pleasure that it offers, as well as the quality of the ingredients and production techniques. Retail packaging will not be taken into consideration in any way.
Why enter the International Taste Awards?
Winning a Medal in the main competition, or the coveted Judges Award, or ranking in the Top 50, ensures significant visibility for you, your company and your products; The International Taste Awards logo attests to the extremely high quality of your products, and influences consumers' choice of what to buy, gaining their interest and trust.
Being able to place anInternational Taste Awards Medal on your product allows you to differentiate yourself immediately and stand out from the crowd of products on the market. It offers a powerful communication and marketing tool, regardless of the size of your business, giving you a unique opportunity for visibility in the media and online. Winning a Medal will help you demonstrate the indisputable quality of your product and your work, and will also help increase turnover.
Each individual product in the competition has the unique opportunity to receive impartial, professional evaluation from our Judges, resulting in invaluable feedback on how and where to improve your product and make it better. Registration is easy, quick, clear and simple for producers, and the entry fee is affordable, giving everyone, including micro-businesses, from anywhere in the world, the opportunity to take part.
Furthermore, all winners will have full access to a series of marketing and communication tools, specifically designed for you. The International Taste Awards also offers a media campaign to raise your profile, and your company and products will be advertised and displayed on the Awards website and social media profiles (Facebook, Instagram, Twitter, etc.) #internationaltasteawards